AMATERAS will be rebranding in the summer of 2024.
The unique brand, which combines a Japanese concept with Western design, makes people think about the beauty of Japanese culture, gives them a sense of feminine coolness, and has been supported by many women, just as the name AMATERAS suggests, a woman with a strong core who is like the sun.
We have now announced this rebranding in order to continue to pursue our founder's original goal of "expanding this concept outside of Japan."
After rebranding, the site is scheduled to reopen in the second week of August.
From August onwards, we will be preparing even more exciting designs and events, including our sustainable and premium KIMONO line, a new line, opening events in Japan, and pop-ups overseas.
We hope you look forward to an even more powerful and refined AMATERAS.
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Site closes: Friday, July 19th at 7pm
Site reopening after rebranding: Around the second week of August